|Course Title||DGTL& SOC MEDIA ANALYTICS|
|Full Title||Digital and Social Media Analytics|
|Description||Measurement standards, principles, and outcomes of digital and social media. Digital data collection methods, data analysis metrics, data reporting, presentation tools. Using analytics to enhance organizational effectiveness.|
|Prerequisite||Journalism and Media Studies 210, and 489 or 560 with a grade of C (2.0) or better in each course.|
Advertising and Public Relations students can only enroll in this course after the first day of class.
Distance Education course. All class meetings and activities take place online.
The following student levels are allowed: Junior, Senior.
The following majors are allowed: