Class Schedule
 
San Diego State University Class Schedule
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Section Details:

Course MKTG-479
Course Title STRATEGIC MARKETING MGMT
Section 04
Schedule # 22537
Units 4.0
Session SPRING CAMPUS
Seats 4/42
Meetings
Lecture
1200-1350
MW
Full Title Strategic Marketing Management
Description Marketing concepts and decision tools for analyzing and solving marketing problems; marketing strategy and plans; problem identification, evaluation of alternatives, strategic and tactical recommendations.
Prerequisite Marketing 371 and 470 with a minimum grade of C (2.0) or an average of 2.0 in both courses. Completion of lower division courses required in the major or minor. Proof of completion of prerequisites required: Copy of transcript.
Footnotes
NC
This section has a zero-cost course materials (ZCCM) designation and exclusively uses digital course materials that are free of charge and may have an optional low-cost print version or there are no course materials required. The ZCCM designation may change if a new faculty member is assigned or other course materials are added.
S
Proof of prerequisite required.
ZL
The following student levels are allowed: Senior.
ZM
The following major is allowed:
  • MARKETING (05091)
    • BUSINESS ADMINISTRATION MARKETING (222771)
    • BUSINESS ADMINISTRATION MARKETING: PROFESSIONAL SELLING & SALES MANAGEMENT (222776)
    • BUSINESS ADMINISTRATION MARKETING: SPECIALIZATION IN IMC (222775)