Class Schedule
 
San Diego State University Class Schedule
Login to WebPortal

Section Details:

Course JMS-462
Course Title ADVER STRATEGY &SOC MEDIA
Section 01
Schedule # 22087
Units 3.0
Session FALL CAMPUS
Seats 3/122
Meetings
Lecture
ON-LINE
Full Title Advertising Strategy and Social Media
Description Developments and emerging trends in use of social media for company and brand promotion. Case studies. Strategic planning options for current and emerging social media environments. Segmentation and approaches for community engagement. Metrics and evaluation.
Prerequisite Upper division standing.
Footnotes
DE
Distance Education course. All class meetings and activities take place online.
L
Open to Upper Division students only.